Get Familiar With Playas Club Music Group CEO Clay James, Hip-Hop’s Next Mogul
Clay James has been making a name for himself in the entertainment business for quite some time. James burst onto the scene and was immediately recognized because of his different style and sound. The southern playa rapper provided a since of nostalgia and a breath of fresh air in a game that is currently dominated by drill and trap artists. Due to the over saturation of drill and trap artists, James and his team are able to stick out like a sore thumb. Clay James released a series of mixtapes on Datpiff and LiveMixtapes to help build his buzz in Atlanta. These mixtapes have recently been re-released on all digital streaming platforms for your listening pleasure. This uniqueness of his music has garnered Clay James co-signs from rap legends Big Boi, Snoop Dogg, and Missy Elliot.
In 2013, Outkast member Big Boi was the first major co-sign James received, he became somewhat of a mentor to the rising Savannah artist, and they’re good friends til this day. In 2016, James performed at SXSW and caught the attention of some associates of Snoop Dogg. Snoop took a liking to James and gave him a record deal with Doggystyle Records. Since James was based out of the south he later became apart of Doggystyle South Records which was ran by CEO Papa Loc and President Snoop Dogg. After that, Clay James started his own label Playas Club Music Group which he released his first single ‘Can’t F Witchu’ and this song was tweeted out by hip hop legend Missy Elliott. In 2019, Clay James made an appearance in Missy Elliott’s ‘DripDemeanor’ music video. James did a freestyle over Missy’s ‘DripDemeanor’ beat which went viral on Instagram and was reposted by Missy.
Over the years Clay has garnered millions of streams and views on multiple platforms, headlined his own national tour with Dream More Events, made multiple appearances on MTV & BET, and received the award for ‘Best Rap Song’ by the Indie Music Channel for his song ‘Hallelujah’ produced by super producer 30 Roc. James has started to put more attention on building up his Playas Club Music Group imprint. The PCMG roster includes: King Elway, Charlise J, Big Smitty, Young Bo, Respekk, and Pimpin Pablo. PCMG just left from SXSW in Austin, Texas where multiple artists on the roaster including Clay James had stellar performances during the festival. King Elway had a stand out performance on Scotty ATL & OG Ron C’s ‘Young Legends & OG’s’ Stage at Soho Lounge. Charlise J left the room in awe during her performance on the ‘Blazy House’ Stage at Tellers sponsored by Ethika. Both Charlise J and King Elway were featured artists on ‘Clay James’ & Friends’ Stage alongside Harlem rising star Neek Bucks and Ethika Music’s latest signee Paperboy Casino.
Outside of music Clay James has ventured into acting. He recently had a role in ‘Out On A Lim’ starring The Wire’s Tray Chaney and Notorious’ Jamal Woolard. James is currently shooting a film with hip hop legend Webbie entitled ‘It’s A Cold Ass World’. PCMG’s Pimpin Pablo and Pimp Sweet Tooth also have roles in this movie alongs side Clay James and rising star Elijah Lamar. ‘It’s A Cold Ass World’ written by Tony Snow and directed by Drop And Roll Films is set to release this summer in select theaters and streaming platforms. Clay James and his business partner Pimp Sweet Tooth are seeing success in the fashion industry as well. Their new clothing brand ‘Playas Only Clothing Co.’ is becoming one of Atlanta’s favorite indie street wear brands. In a span of 5 months, the duo has sold over 1000 hats straight out the trunks of their cars and doing pop up shops. If you know James’ story then you know the fashion industry was the first place he saw major success as the Vice President of Bliss Skate Company alongside CEO/President Darius Graham. Clay James is also the co-owner of ‘Sound Lynk Studios’ with Roger Vidal and Chad Hampton in Decatur, Georgia. Sound Lynk is becoming a recording hot spot for upcoming and major talent in the Atlanta metro area. Current and past clients include: T-Rell, Gold Mouf, Akbar V, Translee, Robyn Hood, Money Mu, Runway Richy, Ali of the St. Lunatics, and more. Currently James is preparing to release his next single ‘How I Rock’ featuring Pimp Sweet Tooth and produced by Fki’s Saucelord Rich.
To stay in tune with Clay James and the entire Playas Club Music Group, follow @PlayasClubMG on all social media.
iamtheHOPEmusic ft. DJ GinJar – Strangers
If you pay attention it’s easy to identify the artists who were born for and are most comfortable on the stage. From the early age of five years old, iamtheHOPEmusic has been crafting and fine tuning her performance style, while releasing her own unique blend of Pop, Hip-Hop, and Rnb music over the last eleven years. She studies consistently in a committed effort to produce top-tier quality music, and to make every performances better than her last one! This determination has already afforded her a spot on the iTunes Hip-Hop/Rap Albums Chart with many more accomplishments to come!
She is continuing her musical endeavors with the release of her newest single entitled “Strangers featuring DJ GinJar”! Inspired EDM icons such as Loud Luxury, Zedd, The Chainsmokers, to name a few, iamtheHOPEmusic effortlessly taps into the Dance-Pop genre while capturing the essence of love being both found and lost. She loves the ability that this style of music gives her to speak on things in a fresh and relatable context, and to give her a listeners an opportunity to escape and decompress, when they need to.
Be sure to check out “Strangers featuring DJ GinJar” and stay tuned for a full-length album soon to come!
A big thanks goes to DJ GinJar, for all his help with everything from production, mixing and mastering, photography, editing, and even cover art. Additionally The rising artist gives her gratitude to everyone at the JaHMa management team for all of their hard work in preparing her music for proper release and distribution. Check out the single and other music from iamtheHOPEmusic here:
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World Wide Hustle – “F’em Up Fridays”
Worldwide Hustle LLC is a ground-breaking label based in Saint Louis that has made a name for itself by constantly pushing the boundaries of what is possible in hip hop. With their dynamic and innovative approach to music production, they have become one of the most respected labels in the industry today. The label dropped one of the most unique compilation EPs in history titled F’em Up Fridays. Founded and run by CEO @607unc, the EP is a testament to @607unc’s unwavering commitment to discovering and promoting the most talented artists in the game. With six different artists and six different tracks, this project is a true showcase of the label’s commitment to excellence and dedication to staying ahead of the curve in a constantly evolving industry.
Kaine 3k is a lyrical powerhouse with a commanding flow and razor-sharp lyrics. He has made a name for himself as one of the most promising young talents in hip-hop today. His contribution to the F’em Up Fridays EP, “Takin’Off,” is a hard-hitting track that kicks off the project on a high and showcases his unique style and uncompromising vision. An artist to watch in the coming years, and his presence on this EP is a testament to his undeniable talent.
The second track is an emotional rollercoaster that features Devoo who effortlessly blends trap, R&B, and soul into his music. His contribution to the F’em Up Fridays EP, is a smooth and melodic interpretation of emotion titled “Hard To Get Out” which tells a relatable story that will resonate with audiences across the globe cementing Devoo and Worldwide Hustle’s innovative spirit and unwavering dedication to the craft of making fearless hip hop music.
The midpoint of the EP is ushered in by the enigmatic King B with his banging “Knew Better” single. A melodic rapper with a unique cadence and immediately identifiable tonality and inflections and is quickly gaining a reputation for his hard-hitting lyrics and infectious beats. King B is an artist that is unafraid to take risks and push the envelope, and his presence on this project is a testament to his bold and uncompromising vision.
NWM Cee Murdaa and TG WOP are two powerhouses who joined forces on the smash hit “Head Tap,” in what can only be described as some of the most exciting hip-hop music around. Head Tap will have you bobbing your head in your car or at the club and NWM and TG’s unique chemistry and talent shine through in a very unexpected and serendipitous way.
The penultimate single is titled “Thx I Get” by the rising star known as Karma2zz. The rapper brings a raw and unfiltered approach to hip-hop, and will surely quickly gain a reputation as one of the most authentic voices in the game. His track on the F’em Up Fridays EP is a gritty and uncompromising look at life exhibiting an unwavering commitment to stay true to his roots.
The big finale doesn’t disappoint as the immovable character of Shawn Ferrari shows us his versatility with the track titled “Walk It”. Young Rari plays with the tempo and syncopation allowing his vocals and impeccable lyricism and storytelling to round off the project with introspective thoughts while remaining true to the roots and culture of Hip Hop.
Worldwide Hustle LLC is bringing the hottest talents in the country to the fore and the landscape of the hip-hop industry is about to change. Follow all these artists on IG as well as the visionary CEO @607unc
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